1. Introduction & Legal Basis

We use cookies and similar technologies to make our website work, enhance your experience, and analyse usage. This policy explains what cookies are, which we use and why, and how you can control them. We comply with the Privacy and Electronic Communications Regulations 2003 (PECR) and UK GDPR principles.

2. What Is a Cookie / Similar Technology?

A cookie is a small text file stored on your device when you visit a website. Similar technologies (Local Storage, pixels, device fingerprinting) operate in the same way and are covered by this policy.

3. Types of Cookies We Use

• Strictly Necessary: enable core functions such as login and security (no consent required).
• Functional / Preference: remember preferences (language, region, UI) (consent required).
• Analytics / Performance: collect statistics on site usage (consent required).
• Marketing / Advertising: support relevant ads and campaign measurement (consent required).
• Third-Party / Embedded Content: set by external services (e.g. YouTube, maps, social media) (consent required).

4. How We Use Cookies & Third Parties

We use Google Analytics to understand usage and may use remarketing platforms (e.g. Google Ads, Meta Ads) where enabled. We ensure third parties operate under data-processing agreements and only for purposes you consent to.

5. Obtaining Consent & Preference Management

Our cookie banner offers Accept / Reject / Settings choices with equal prominence. Non-essential cookies are set only after your explicit consent. You can review or withdraw consent at any time via the “Cookie Settings” link on our site. Consent records are logged for audit purposes.

6. How to Control or Reject Cookies

You can block or delete cookies using your browser settings or our preference centre. Disabling some cookies may affect site functionality (e.g. logins or video playback).

7. Cookie Retention

Session cookies expire when you close your browser. Persistent cookies remain for 30 days to 1 year, depending on purpose and provider. We periodically review and delete unnecessary cookies.

8. Children & Minors

Our website is not targeted at children under 16. If we knowingly collect data from minors, we seek guardian consent and use child-appropriate language and controls.

9. Updates to This Policy

We review this policy annually and whenever our use of cookies changes. The current version and effective date are shown above.

10. Contact & Further Information

Questions about cookies or your consent preferences can be sent to rhys@richardsonrail.co.uk or by calling 01403 586036. For official guidance see the ICO website at www.ico.org.uk.